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商業管理 |
What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds |
Rex Briggs and Greg Stuart |
Kaplan |
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商業管理 |
Mayday! |
M. Nora Klaver |
Berrett-Koehler |
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商業管理 |
Don't Just Do Something, Stand There! |
Marvin Weisbord and Sandra Janoff |
Berrett-Koehler |
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商業管理（寓言） |
There is No Place Like Work: Seven Leadership Insights for Creating A Workplace to Call Home |
Sheila Margolis and Ava Wilensky |
Gibbs Smith |
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商業管理 |
Counter-Intuitive Selling: Mastering the Art of the Unexpected |
Bill Byron Concevitch |
Kaplan |
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商業管理 |
Net, Blogs and Rock‘n’Roll: How Digital Discovery Works and What it Means for Consumers, Creators and Culture |
David Jennings |
Nicholas Brealey |
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商業管理 |
How Toyota Became #1 : Leadership Lessons from the World's Greatest Car Company |
David Magee |
Portfolio |
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商業管理（成長） |
You're Addicted to You : Why Change Fails and What Your Can Do about It |
Noah Blumenthal |
Berrett-Koelher |
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商業管理 |
The Perfect Salesforce: The 6 Best Practices of the World’s Best Sales Teams |
Derek Gatehouse |
Portfolio |
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商業管理 |
The World's Business Cultures and How to Unlock Them |
Barry Tomalin and Mike Nicks |
Thorogood |
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