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商業管理 |
Beyond the Corporation: Humanity Working |
David Erdal |
Bodley Head |
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商業管理 |
Car Guys vs Bean Counters: The Battle for the Soul of American Business |
Bob Lutz |
Penguin USA / Portfolio |
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商業管理 |
The Accidental Creative: How to be Brilliant at a Moments Notice |
Todd Henry |
Penguin USA / Portfolio |
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商業管理 |
Inside Coca-Cola: A CEO’s Secret on Building the World’s Most Popular Brand |
Neville Isdell and David Beasley |
St. Martin’s Press |
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商業管理 |
Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks |
Richard Torrenzano and Mark W. Davis |
St. Martin’s Press |
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商業管理 |
Infinite Possibility: Creating Customer Value on the Digital Frontier |
B. Joseph Pine II and Kim C. Korn |
Berrett-Koehler |
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