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商業管理 |
The Accidental Creative: How to be Brilliant at a Moments Notice |
Todd Henry |
Penguin USA / Portfolio |
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商業管理 |
Inside Coca-Cola: A CEO’s Secret on Building the World’s Most Popular Brand |
Neville Isdell and David Beasley |
St. Martin’s Press |
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商業管理 |
Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks |
Richard Torrenzano and Mark W. Davis |
St. Martin’s Press |
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商業管理 |
Infinite Possibility: Creating Customer Value on the Digital Frontier |
B. Joseph Pine II and Kim C. Korn |
Berrett-Koehler |
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商業管理 |
How to Succeed in Business Without Really Trying |
Shepherd Mead |
Simon & Schuster |
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商業管理 |
Put Your Mindset to Work: The One Asset You Really Need to Win and Keep the Job You Love |
James Reed and Paul G. Stoltz |
Penguin USA, Portfolio |
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