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商業管理 |
更新日期: |
2004-07-07 |
European Dream |
Jeremy Rifkin |
Tarcher |
Aug 23 2004 |
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400p |
書籍編號: |
02-71 |
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已有樣書,歡迎索書審閱! |
● 內文簡介 |
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The American Dream is becoming ever more elu-sive. Americans are increasingly overworked, underpaid, squeezed for time, and unsure about their prospects for a better life. One-third of all Amer-icans say they no longer believe in the American Dream.
While the American Dream is languishing, says bestselling author Jeremy Rifkin, a new European Dream is beginning to capture the attention and imagination of the world. Twenty-five nations, rep-resenting 455 million people, have joined together to create a United States of Europe. The European Union's $10.5 trillion GDP now eclipses that of the united States, making it the largest economy in the world. The EU is already the workd's leading exporter and largest internal trading market. Moreover, much of Europe enjoys a longer life span and greater literacy, and has less poverty and crime, less blight and sprawl, longer vacations, and shorter commutes to work than we do in the United States. When one considers what makes a people great and what constitutes a better way of life, observes Rifkin, Europe now surpasses America.
More important, Europe has become a giant laboratory for rethinking humanity's future. In many respects, the European Dream is the mirror opposite of the American Dream. While the American Dream emphasizes unrestrained economic growth, personal wealth, and the pursuit of individual self-interest, the European Dream focuses more on sustainable de-velopment, quality of life, and the nurturing of com-munity.
We Americans live (and die) by the work ethic and the dictates of effciency, Europeans place more of a premium on leisure and even idleness, America has always seen itself as a great melting pot. Euro-peans, instead, prefer to preserve their rich multi-cultural diversity, We believe in maintaining an unrivaled military presence in world. Europeans, by contrast, emphasize cooperation and consensus over go-it-alone approaches to foreign policy.
All of this does not suggest that Europe has sud-denly become a utopia. Rifkin cautions, are complex and its weaknesses are glaringly trans-parent. And of course, Europeans' high-mindedness is often riddled with hypocrisy. The point, however, is not whether Europeans are living up to the dream they have for themselves. We have never fully lived up to the American Dream, Rather, What's crucial, notes Rifkin, is that Europe is arting a bold new vision for the future of humanity that differs, in many of its most fundamental aspects, from America's.
Rifkin draws on more than twenty years of per-sonal experience working in Europe, Where he has advised heakds of state and political parties, consulted with Europe's leading companies. And helped spur grassroots environmental and justice cam-paigns, The author delves into the history of Europe, from the medieval era to postmodernity, to capture the soul of the new European consciousness.
Two hundred years ago, America's founders cre-ated a new dream for humanity that transformed the world. Today, suggests Rifkin, a new generation of Europeans is creating a radical new dream―one bet-ter suited to meet the challenges of a globalizing world in the twenty-first century.
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● 作者簡介 |
One of the most popular social social thinkers of our time, Jeremy Rifkin is the bestselling author of The End of Work, The Biotech Century, The Age of Access, and The Hydrogen Economy- A fellow at the Wharton School's Executive Education Program at the University of Pennsylvania, he is president of The Foundation on Ecnomic Trends in Washington, D.C.
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● 媒體報導 |
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