“You don't have to be GE to trade with China . Businesses of all sizes can capitalize on a once-in-a-century windfall opportunity to make money, build value, and create jobs.”

Tired of books that marvel at “ China 's rise” but offer no practical advice on what to do about it? Jeremy Haft, whose company has been helping Western firms thrive on the mainland for nearly a decade, shows how to capitalize on China , not just gape at it.

To those who've already written off the next hundred years as “ the China Century, “ Haft shows why Western companies are far from licked and even have a competitive edge. Like Japan in the 1980s, China is hamstrung by economic challenges that hinder its ability to compete globally. At the same time, swelling Chinese middle class-already larger than the combined populations of the UK and France-seeks all the goods and services of modern life, and China can't keep up. That's why China is already the fastest-growing export market for American companies large and small. While the shelves of your local wal-Mart may teem with Chi-nese merchandise, China is actually buying goods and services from the United States at a much faster clip than we're importing from them.

The Chinese boom should come with a serious warning label, Mainland China remains one of the most complex business environments in the world, and it's easy to make costly mistakes. Haft has already made them, and shares his secrets on how to avoid them. All the Tea in China is trea-sure trove of useful information on China , province by province, industry by industry. Industry. Among the many Essential tips are:

• How to deal with the Chinese Government

• How to know if a local business partner is trustworthy

• How to navigate China's fragmented supply chains

• How to set up and manage in-country and export financing

Haft shares his hard-won, often hilarious lessons about how to build your business and make serious money on the mainland without getting burned. All the Tea in China is the best guide available for the novice and the China hand alike.

A pioneer of China 's burgeoning marketplace, Jeremy Haft is the founder of BChinaB Inc., a con-tract manufacturing and logistics firm leveraging a network of more than eight thousand pri-vately owned small and midsized factories in China . Haft's firm helps American and European companies-from Fortune 500s to mom-and-pop shops- but and sell goods on the mainland by acting as their vertically integrated, rational supply chain.

One of the early participants in the birth of Silicon Alley-the center of Internet innovation in New York City-Haft, an award-winning mar-Keter, was a founding partner of SiteSpecific Inc., a top-ranked direct and Internet marketing services firm. He was also an adjunct professor at New York University 's Institute for Marketing Manage-ment and is a member of the Council on Foreign Relations. He is a frequent commentator on China in the media and has lectured around the world.