‘Funny, smart, crazy, audacious, and above all humane, this book marks the deeply unusual arrival of a singular new talent.’ Mohsin Hamid, author of Exit West
‘Part-satire, part-lament for all that humanity has already lost to the digital netherworld, these are shimmering, bittersweet fables of the age of advertising and ego-curation in which we live. At their core, they're powered by an engine not of nihilism but of Ćehić's genuine, abiding curiosity about how any of us copes day to day, and propelled forwards by a burning question: can the artist ever overthrow the adman within each of us? Reading this book might open up a portal to the multiverse - as actually happens to one of the unforgettable characters - but I promise it will be worth it, even if you never find your way back home.’ Ceridwen Dovey, author of Only the Animals and Life After Truth
‘Sadvertising is a tonic, a work of thrilling, audacious verve and wit, capturing the absurdity of the hyperconnected world in which we live. Cehic’s intelligence and humour are singular, and his playful love for the possibilities of language is exhilarating. Often in reading his book I wanted to stand up and burst into spontaneous applause. And why not? Sadvertising deserves a standing ovation.’ Christos Tsiolkas, author of The Slap
‘George Saunders meets Bohumil Hrabl meets Ben Marcus meets your creative account manager. Pointed and wry, Sadvertising layers the mundane with the frankly, brazenly bizarre, and in doing so makes strange, and particular, the deadening spaces in which they so often meet: the office, the screen, the motivational poster. Ennis Ćehić does it all with a gentle kind of knowing. I loved this collection.’ Ellena Savage, author of Blueberries
‘An unsettling, bad-arse book with a big heart. Clever, cool, funny and very, very strange. Ennis Ćehić is a remarkable writer with a bright future.’ Omar Musa, author of Here Come the Dogs
